Annual Events & Sponsors

Every year, the Zoo hosts community events, ticketed events, and fun family events for thousands of visitors across the region.

By sponsoring one of our signature annual events you can connect with Zoo visitors, enhance your brand awareness, and even host your corporate event!

Packages may be customized to best meet your organization’s needs.

Roaring Forward is the Potawatomi Zoo’s annual fundraising gala to celebrate, raise crucial funds for the upcoming year and thank many of the top donors for their participation in making the Potawatomi Zoo a premiere destination in Michiana. This is a high-end marketing opportunity for your company with exquisite eats, unique animal encounters, and one-of-a-kind gift experiences not available anywhere else in town.

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Eat & Drink at the Zoo is the Potawatomi Zoo’s new food and drink tasting event. Food, wine, and beer vendors from around the region will have samples for guests to taste and some to buy. Join the party with musical guests and other exciting entertainment! VIP experiences will be available for early buyers, Title sponsors, and VIP sponsors.

Want to be a vendor and have your product sampled by hundreds of visitors? Contact pzs@potawatomizoo.org for more information.

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Brew at the Zoo is the Zoo’s annual beer tasting event. Guests will have the opportunity to enjoy samples of their favorite beers and hard ciders from the
area’s best breweries as they journey through the Zoo. VIP experiences will be available for early buyers and some sponsors.

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A community favorite, join the Potawatomi Zoo as we celebrate Halloween! Zoo Boo is the Potawatomi Zoo’s annual safe trick-or-treating event complete with pumpkins, lights and decorations, candy, a haunted train ride, and enchanted carousel rides. This decades old tradition brings thousands of guests to the Zoo annually. Come decked out in your Halloween costume and visit treat stations set up throughout the Zoo!

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Efficiently powered by Indiana Michigan Power, this beautiful holiday lights celebration has become a new winter tradition for families. Enjoy a wonderland of lights and seasonal activities designed to delight children of all ages at this special time of year.

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Join our Alpha Pack!

Become a Corporate Sponsor or Event Sponsor at the $5,000 level or higher on a first-come, first-serve basis, and in addition to the regular benefits of sponsorship, you’ll receive special Alpha Pack recognition on “Thank You” sponsor signage prominently displayed in the Zoo plaza.